by Jon Wuebben
Content is not about creating it once and being done with it. Content is about publishing… Publishing to your audience. Whether it’s new pages on your website, blog posts, tweets or anything else, it’s about providing information that your audience wants to know about. Top 10 lists, interviews with important industry players, book reviews, new product releases, etc. There are tons of things that people want to know about. People are curious creatures and they’d rather support you and buy from you than a big unfeeling corporation.
So what is the content life cycle? It’s a process for communicating with your audience. It’s a plan that you put together to connect with them on an ongoing basis. All the while, your audience grows and you are selling more products and services. Why? Continue reading →
Popularity: 1%
